For those of you who haven’t noticed, The Commerce News now has its own web site, as do each of the other MainStreet Newspaper publications. We’re still struggling with how much to use them — how much of the content from our print editions to provide, for example.
One of the more interesting aspects is the fact that people can post a “comment” about a story or an editorial. While this has been available in daily newspapers for some time, it’s new to us.
The idea is to engage readers. The dilemma is what do we post?
For its first 130 years, The Commerce News has required a verifiable name and address for posting comments via letter to the editor. The idea was that people expressing opinions should be willing to identify themselves.
That’s still a standard for most newspapers. But along come the online editions and the availability of instant electronic feedback for which there is no verification and no accountability. It’s a whole different concept.
Read the posted comments to any opinion piece anywhere, and there’s my concern. While there is some creditable discussion, sooner or later each set of comments boils down to an exchange of insults among two or three people whose identities are shielded by screen names.
The more controversial the subject, the more anger, but even the most inane subject — a food blog, for example — seems to stir up the passion.
There are people out there who are addicted to posting comments. They post under multiple names, so they can put forth an idea and then post support for it to lead others to the conclusion that the original comment has merit. That’s misleading, but hardly surprising, given that there are opinionated and angry people on both sides of most issues.
Editors and columnists produce opinion pieces, but everyone has opinions. Letting people express them and giving readers the opportunity to see diverse opinions can’t be bad, can it? We (journalists) have not cornered the market on wisdom and knowledge. Until now, we just had the greater access to expressing our views.
The process is a little like “The Vent,” a long-standing and popular section of The Atlanta Journal. The question with which we struggle is what does this contribute to the public good? Are we providing a service by letting people express themselves, even vent, or are we giving credibility to people who hide behind their computer screens?
In that context, we run the risk of letting our site be used to proliferate rumors, to promote political conspiracies, and to spread information we know is false. But, the web site is also designed to produce revenue, just like the newspaper. The more people who post comments, the more readership we have, the more we get from online ads. We’re in the business to make money, and the online editions of our newspapers are part of the evolution of the industry.
We’re a month into this venture at MainStreet Newspapers, and we continue to explore where this new direction will take us. We probably even now can’t imagine what changes we’ll see as that path develops.
Mark Beardsley is editor of The Commerce News.
First of all, news and opinions are two different things. I strongly believe that anything reported as news should adhere to journalistic standards of verifiable sources and accountability for reporting inaccurate or false information. It's the only way you can be assured that what you are reading is indeed factual; however, opinion, by its very definition, is not the same as news. An opinion is not a report of the facts but rather an individual's analysis of the facts that determines how he feels about the facts. I don't see how "credibility" applies when you write about how you feel about something. I personally believe that an opinion is a standalone entity that should be evaluated solely on the merit of thought contained within. Attaching one's name to an opinion can actually hinder the reader in objectively evaluating the opinion as the authorship of the opinion may overshadow the opinion itself. The identity of the author and the validity of thought contained in an opinion are unrelated. I feel the reader should be evaluating the opinion for its content, and an objective assessment of the thoughts contained in the opinion may be impossible if the reader knows the author. For example, a reader may agree or disagree with an opinion before they even read it based on who wrote it. It's like judging a book by its cover. That approach is obviously not an objective evaluation. I do believe that if information is presented as factual in an opinion, it should be verifiable information. That goes back to the whole news vs. opinion differences. As far as the proliferation of rumors, false information, etc., I would advise a reader to verify the information themselves if information presented as fact is suspect or questionable. I personally believe it is irresponsible for an individual to blindly accept everything he reads as being true.
Another reason I feel anonymity can be of value is the freedom to express one's views without fear of reprisal. This article mentioned "people who hide behind their computer screens". While this term is used in a negative connotation in this article, I don't feel that hiding behind a screen name is always such a bad thing when expressing an opinion. As I stated earlier, I do not agree with an anonymous source posting information as fact which may start rumors, but when expressing an opinion, anonymity can provide the opportunity for people to openly and honestly state their views without becoming the target of retaliation. In a small town, I feel that this is a very legitimate fear. I have often discovered that if your opinion is not synonymous with the perceived majority opinion (which here in Commerce is often assumed to be the right side of the issue simply because the majority said so) or the opinion of the segment of society holding the local balance of power, there will be consequences for openly expressing how you really feel about an issue. I like the ability to interject a viewpoint into a discussion without having to worry about who's going to be mad at me because of it. Also, I feel that this freedom allows the introduction of perspectives that would otherwise go unspoken due to the potential backlash. I don't believe this type of "accountability" is what is intended under traditional journalistic standards. I've heard some newspaper editors use the term "courage" when addressing the issue of signing your name to an opinion. In the social construct of a small town, I feel there is a fine line between courage and stupidity. I for one am not a masochistic glutton for punishment.
Finally, this article posed the question of "what does this contribute to the public good"? Based on another statement in this article, I feel that "letting people express [opinions] and giving readers the opportunity to see diverse opinions" is not a bad thing, but rather an untapped resource that can add value to the community. I am aware that such discussions can degenerate into the melee the editor is trying to avoid, but I choose to remain optimistic that readers can filter out the noise and glean the value that is presented in the viewpoints expressed. I feel that at times, the local media does not do an adequate job of presenting a comprehensive, balanced perspective of the issues in editorial content. As this article stated, journalists have had "greater access" to expressing opinions, and unfortunately I feel this may have hampered public perception when forming opinions. I feel that readers are better equipped to form their own viewpoints when they are presented with differing opinions. Opinions in contrast can help readers to think about a perspective they have not previously considered and to evaluate the viewpoints to which they currently adhere. It can help to eliminate a form, although probably unintentional, of thought control resulting from only having access to a narrow spectrum of views. To a certain extent, this has happened on a world and national levels through the popularity of blogs and message boards, but on the local level an environment such as this has not existed. It is my hope that this publication encourages the development of this medium and leaves it open to the public rather than trying to suppress the content contained in this forum by eliminating the anonymity privilege that currently exists.
I have taken time over the last 3-4 years to attend council meetings around the county and the commission meetings. I noticed a lack of information in the paper on important issues brought up at these meetings. I think the most shocking was the issue of the fireman training facility. This was such an obvious waste of money. It was challenged by a couple of commissioners early on, when the Bushara guy was in office. Nothing was ever covered on it. Only after it was passed and the other commissioner challenged was something finally printed. Then the article was more about the heated discussion rather than the actual issue with paying $6 million for a service that is provided for free.
More citizens may have been interested in this waste of money if it was reported fairly to begin with. But since the Jefferson Commissioner was behind it (to get re-elected by firemen), the story was glossed over.
To Mr. Beardsley's credit, he did print an editorial later, but the issue was already past. But it seemed like many other issues were kept from the public.
I agree with the above poster. I live in between Jefferson and Commerce. I am glad I am outside of both of their repsective political arenas. When in the city, it seemed like the world was different and who your were friends with made all the difference in the world. Being able to post an opinion without having to be glared at by your neighbor is a valuable resource.